BINUS Business School

How to Lead in Digital Era & Big Data Machine Learning

Course Description

The Digital Era is characterized by technology which increases the speed and breadth of knowledge turnover within the economy and society. The Digital Era can be seen as the development of an evolutionary system in which knowledge turnover is not only very high, but also increasingly out of the control of humans, making it a time in which our lives become more difficult to manage.

The social and economic implications of the Digital Era are huge and will increase as technological functionality becomes more knowledge-based, our everyday lives and understanding of ourselves become more linked to it, and it takes on a ‘life’ of its own. Understanding the Digital Era in terms of evolution will help ensure we build sustainable socio-economic relationships both with technology and with the advanced knowledge that technology helps us create.

Big data is a term that describes the large volume of data – both structured and unstructured – that inundates a business on a day-to-day basis. But it’s not the amount of data that’s important. It’s what organizations do with the data that matters. Big data can be analysed for insights that lead to better decisions and strategic business moves.

This course will build on the understanding and awareness of the digital existence of the era that further forms a digital culture and leads to digital business, which has brought radical changes to all the joints of life and business. In addition, it will provide an opportunity to optimize the big data, as the heart of the digital era, in supporting the management of life and business more systematically, efficiently and appropriately.  It will be built through integration between theory and practice or experience in the digital field as a necessity in an increasingly growing and integrated world in addition, it is also explained about the need to implement a structured and well-controlled risk management system so that the role of risk management is truly a business enabler so that businesses can optimize technological progress without leaving the precautionary principle


  • Megatrend
  • Digital world and disruptive technology
  • Business disruption
  • Beyond disruptive
  • Big data significant role within digital era
  • Big data optimization
  • Machine learning with big data
  • Beyond leading and optimizing within disruptive era

Learning Outcomes

  • On successful completion of this course, student will be able to:
  • Able to understand the technology, business and life disruption
  • Able to analyse the relationship between digital and disruptive technology
  • Able to formulate a comprehensive implementation planning for business by optimizing Big Data

Teaching And Learning Strategies

In this course, the lecturers might deploy several teaching learning strategies, including Class Discussion, Individual and Team Assignment, and Web Based Learning.

Segmented Level

  • Finance Manager
  • Business Manager

Course Schedule
25 September (Digital Era) – 26 September (Big Data)
Tuesday – Wednesday
9 A.M – 5 P.M

BINUS BUSINESS SCHOOL – Executive Education
Jl. Hang Lekir 1 No. 6, Senayan, Jakarta


  • Corporate Rate 10%
  • Binusian Discount 10%

Contact Us

Ivon Hertanti Sutanto
Phone : 021-720 3333 ext.3135
Mobile : 0817-7082-1281 (wa Only)
Email :

Download the registration form here.