Why Study International Business?

The International Business (IB) program focuses on implementing student-centered learning, fostering young minds through theories learned, and providing a supportive environment for practice and discovery. As part of the Binus Business School International Undergraduate Program as the first private university in Indonesia to receive AACSB accreditation, IB aspires to be a purveyor of tomorrow’s leaders and entrepreneurs, thus evolving and adapting to the current business environment.

The IB program boasts the largest partner universities across the globe to provide double-degree program opportunities for its students, with various streaming options. The double-degree programs offer students international exposure and global networking by partaking in practical experience both on and off campus, developing critical thinking analysis, innovative mindset, and soft skills competency. A first-year gateway introduces business disciplines and theories, followed by local and overseas business applications to real-world problems in the second year through case studies. As part of the Merdeka Belajar initiatives, students are exposed to practical training outside campus to partake in internships, research, entrepreneurship, or community development programs. They enter the double-degree program by studying at their choice of streaming options in the third or fourth year. These programs will help students gain the knowledge and experience they need to become business leaders and positively impact today’s challenging economic and social issues.

IB professors are rich in industry experience that fosters a dynamic and challenging classroom experience, customized through team projects, case studies, industry visits, and international seminars.

Program Description

The 3+1 program enables students to undergo a 3-year on-campus learning and a 1-year off-campus experience. In contrast, the 2+2 program facilitates students to take the first two years in Binus International and the last two years at a chosen partner university. The four-year study program is intended to equip students with the fundamentals of international business and management competencies while emphasizing the understanding of doing business in an international context, combined with in-depth cultural experience.

Current case studies, articles, and textbooks pertinent to Southeast Asian (ASEAN) and entrepreneurship are carefully selected to enhance the students’ global perspectives. The program also incorporates company visits and guest lectures from prominent industries to assist students in obtaining a practical and dynamic outlook of today’s business environment.

The first year emphasizes the fundamental concept of management with a substantial assessment in terminology definition and explanatory context. In the second year, students are trained to develop their analytical thinking, equipped with case study applications, in order to gain a wider business perspective. The third and fourth year will concentrate on the final assessment through critical thinking discussion, case study enhancement, and an analytical final project that would accumulate and be completed by thesis writing as a graduation requirement.


A world-class business school, fostering and empowering the society in serving and building the nation.


In pursuing its vision, the International Business program provides:

  1. Educating BINUSIANs to develop exemplary characters through holistic approach. Educating BINUSIANs to be ethical & innovative graduates with multiple skills to deal with business challenges using holistic approach.
  2. Resolving business and entrepreneurship issues with meaningful and relevant research. Encouraging BINUSIAN to advance knowledge and practices with high quality research for resolving business and entrepreneurship issues.
  3. Fostering BINUSIANs through self-enrichment. Nourishing BINUSIAN’s SPIRIT for improving personal and professional capabilities.
  4. Empowering BINUSIANs to continuously improve business community. Invigorating BINUSIANs to solve the business community challenges through academic and community service activities.

Program Objectives

The objectives of the International Business program are:

  1. Provide students with business and managerial knowledge and skills for exploration and active participation in sustainable and digital business landscape.
  2. Equip students with digital technology and analytical skills for entrepreneurial and ethical business and management practices.
  3. Nurture students to be professional, creative and forward looking in organization, community and global context.


Upon completion of both degrees, students are entitled to obtain the following award:

Prospective Career of the Graduates

A wide range of career opportunities in the different industries is introduced in which students will be prepared throughout the four years of study. The integrated curriculum is designed and developed to support students in building on their knowledge and practical skills as well as engaging with the industry. Options of career opportunities upon graduating from International Business are:

  • Entrepreneur
  • Accounting Manager
  • Finance Manager
  • Human resources Manager
  • Supply Chain Management Manager
  • International Purchasing Manager
  • International business analyst
  • Sales Manager
  • Diplomat
  • Academic
  • Foreign sales representatives
  • International Program Manager
  • Non-Profit Organization
  • Government

The International Business Program provides an internship program for each student wherein the student may face real challenges in industrial contexts. The program develops the student’s ability to be involved in professional practices, and ethical and organizational responsibilities.

Furthermore, the industrial internship program provides students with real experience in the workplace and teaches them to cope with the work environment. In addition, a series of study/field trips to visiting professionals and industries will be conducted to give good grounds for having a broad overview of the industry. These experiences support individual career aspirations and may provide social and professional networks.

BINUS INTERNATIONAL also provides career support for students by disseminating information on the latest job vacancies, internships, and workshops. This support service can be accessed from www.binuscareer.com.