Course Description – Binusian 2024
SUBJECT AREA: BUSS
BUSS6027 – EXPORTING IMPORTING(4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: explain the nature of export/import management; define the requirements for export import to different country; explain the process and the detail of export/import procedures and how to handle export import documentation; design export import strategy using market analysis result;
Topics: This course covers the detail of techniques and procedures in carrying out export/import transactions successfully. This course will study international trade in goods and services and learn the economic forces that determine what trade looks like. Also, will explore both opportunities and challenges created by international trade for different groups. In addition, the documentation and requirements of export/import will also be examined for Indonesia and other regions.
Pre-Requisite (s): Global Business Environment
BUSS6029 – BUSINESS IN INDONESIA (2 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: analyze the influential factors that shape Indonesia business environment; analyze Indonesia business potential and its environment; analyze the opportunity and challenge of doing business in Indonesia.
Topics: The course will give to students an overview of Indonesian business atmosphere and its potential which is influenced by domestic and global environments. Through several assignments and activities students will have the opportunity to discover and learn the existing and potential businesses and markets as well as the dynamics of doing business in Indonesia.
BUSS6066 – BUSINESS ETHICS (2 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: recognize the significance of ethics in contemporary business in both the local and international context, and how business ethics influence individual and organizational decision-making; to identify the changing dynamics of business society relationships and associated concepts of stakeholder management, corporate governance and sustainability; and demonstrate understanding of business ethics fundamentals.
Topics: This course introduces contemporary issues of ethics, morality and social responsibility that face the business community in Indonesia as well as abroad. From the point of view of business ethics, the course confronts a number of moral and legal issues that arise on both a domestic and international scale and are carried as major ingredients of the violation of good corporate governance principles.
BUSS6094 – INDUSTRY EXPERIENCE (8 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: apply classroom and laboratory concepts and principles in an industry work environment; establish goals by working with supervision to define work objectives for the internship experience; demonstrate time and project management skills by completing the work objectives within the specified time limits; demonstrate the ability to effectively present ideas and solutions in the context of written, oral, and electronic media; demonstrate the ability to work as a team member to successfully complete the assigned work objectives in an assigned company work group; and demonstrate and promote a proper work ethic.
Topics: This course is a work-based internship in the various industries. Work experience is cooperatively planned by the department and employer to fulfill the student’s objectives. In addition to the on-site work projects, each student will participate in weekly activities and assignments designed to assist an individual of achieving the learning outcomes for the course.
BUSS6108 – BUSINESS INTELLIGENCE (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: introduce basic business intelligence terminology; provide you with a managerial overview of data driven decision making; introduce real-world business intelligence examples across different industries; reveal opportunities in improving business performances with business analytics; train your skill in using business intelligence software; expose you to trends in business intelligence; and practice your management skills in business intelligence project
Topics: The course aims at examining Business Intelligence (BI) as a broad category of applications and technologies for gathering, storing, analyzing, sharing and providing access to data to help enterprise users make better managerial decisions. You will learn the principles and best practices for how to use data in order to support fact-based decision making. Emphasis will be given to applications in marketing, where BI helps in, e.g., analyzing campaign returns, promotional yields, or tracking social media marketing; in sales, where BI helps performing for sales analysis; and in application domains such as Customer Relationship Management and e-Commerce. Practical experience will be gained by developing a BI project (case-study) with leading BI software.
BUSS6143 – GLOBAL BUSINESS ENVIRONMENT (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: describe the different challenges business face when firms operate in an international environment; examine the various cultural, political and legal issues that impact international business activity; describe trade and investment theory, foreign exchange and determination of foreign exchange rates, legal aspects, and interaction of business and government; explain theories, policies and factors in international/indonesia perspective, the strategy to encounter risks, challenges and opportunities in international business; develop insight into the management implications of international business strategy and operations.
Topics: This course is an introduction of globalization. This course aims to build understanding on the economic, political, and legal environment of international business and how firms must adapt their strategies and operations as they internationalize. Risks, challenges and opportunities in international business will be discussed here. This course will focus on the environment in which international business and trade are conducted. Providing a macro view of international business and trade, students will initially discuss the globalization phenomenon in general, focusing on the many political and economic issues surrounding international business and trade. A discussion of the modern global economic system and the important institutions that support the system – within the overall framework of international trade theory, foreign direct investment, economic integration, foreign exchange markets, the international monetary system, and the global capital markets will follow.
BUSS6145 – BUSINESS IN ASEAN(3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: identify geographical and demographical factors influencing business environment; explain historical and political factors impacting countries’ business policies; analyze industrial development in southeast asia; analyze the impact of peace and security issues to countries’ business environment; identify and explain trade and investment policies in the regions.
Topics: This course covers the most important steps of Southeast Asia economic development. It will give the students a full overview of political, cultural, and economic history of both countries and its role in their international growth. The course will provide cases and examples of international companies and investors’ success in Southeast Asia and some examples of the regions companies’ globalization
Pre-Requisite (s): Global Business Environment
BUSS6171 – BUSINESS SUSTAINABILITY[3] (4 SCU)
Learning Outcomes: The course is intended to develop students’ competencies in linking sustainability and business operations, identifying issues of sustainability reporting application in an organization, and making a sustainability report.
Topics: Upon successful completion of this course, students are expected to be able to explain the difference and associations between sustainability reporting and financial reporting, explain steps in conducting sustainability reporting using international standard such as GRI or SRI-KEHATI, summarizing current materiality practices nationally and internationally in sustainability reporting, and preparing a sustainability report.
BUSS6175 – BUSINESS AND COMMERCE IN AUSTRALIA (4 SCU)
Learning Outcomes: This course equips students with the reflective and professional skills to support personal development planning and evaluation. Students are expected to engage in networking, on and offline, along with applying learning and self-reflection models to identify and enhance opportunities for professional development. Through exploring macro environmental factors and management theories, students will identify and evaluate the differences between business and commerce in an Australian context to that in ASEAN and other countries.
Topics: This is to be delivered in its entirety. Evaluate their online professional profile and digital footprint, Develop their professional networks in order to enhance academic and professional development opportunities, Create a personal development plan to support their academic and professional aspirations, Identify environmental factors impacting on business and commerce in Australia, Identify the contrasting aspects of effective, efficient and ethical management within the Australian, Asia-region and global contexts, Demonstrate introductory skills and competencies of undergraduate academic research and writing.
BUSS6176 – BUSINESS VENTURING (4 SCU)
Learning Outcomes: On successful completion of the course students will be able to utilize models and theories to screen and develop business ideas, discuss the entrepreneurial process and the main components of a business plan, prepare a business plan, incorporating both autonomous and collaborative work processes, present the business plan to potential stakeholders in both oral and written formats conducive to audience and purpose, and demonstrate an awareness of the standards necessary for appropriate professional practice and ethical conduct and their implementation.
Topics: The topics in this course include : Introduction to Business Venturing in Australia, Creativity in Business Venturing and Sources of Ideas, Innovation and Strategic Competitive Advantage, Preliminary Venture Evaluation, New Venture Strategies, Venture Feasibility Analysis and the Business Plan, The Entrepreneurial Process, Entrepreneurs – The Personal Factor, Financing the New Venture, Commercializing the New Venture, The Business Life Cycle: Or How will Your Business Grow?, Franchising: A Special Form of Business Venturing, and Role of I-Commerce in Business Venturing.
BUSS6181 – FAMILY BUSINESS IN INDONESIA (2 SCU[4] )
Learning Outcomes: Family business is an important topic as it constitutes a significant segment of the economy in Indonesia and an even larger proportion of the global economy. This course focuses on the dynamic and vital sector into management of family businesses, either your own family’s or someone else’s. Students will learn leadership and relationships that are inherent in family businesses in today’s digital era, and how these aspects intertwined with ownerships, networking, marketing, and managing family businesses. As SMEs in Indonesia continue to grow, notwithstanding global economic uncertainties and a more challenging marketplace, the course will be focusing on family business that comprises small and mid-size firms with annual revenue up to 50 billion rupiahs with more than 100 employees. We will explore the business, personal and family issues found in family owned and managed companies; as well as the managerial, strategic, financial and behavioral complexities. Through case studies, student research and guest speakers that will enrich student learning, we consider aspects of ownership, succession, conflict resolution, sibling rivalry, digital transformation, and attracting and retaining talents from both family and nonfamily talent. Through several assignments and activities students will have the opportunity to discover and learn the existing and potential businesses and markets as well as the dynamics of conducting family business in Indonesia.
Topics: This course describes the overall understanding of family business in Indonesia, upon completion of this course, students will be able to: Demonstrate characteristics of family business in Indonesia and worldwide, Analyze the opportunity and challenges of Family business in Indonesia, Identify best practices and explore emerging trends in managing family business.
BUSS6182 – TECHNICAL COMPETENCY IN INDUSTRY (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to Demonstrate good collaboration in team, apply effective verbal/written communication skills, and demonstrate professional and ethical values.
Topics: This part of Industry Integrated Learning course aims to expose students to the real practice in which they can apply and develop their interpersonal and business communication skills to succeed in the business world and build credibility as a communicator for professional purposes. This course focuses on how students develop their verbal and nonverbal communication, listening skills, problem solving and decision making, assertiveness, time management, and dealing with different audiences as these are important skills required by professionals in industry 4.0.
BUSS6183 – TECHNICAL COMPETENCY IN RESEARCH (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to Demonstrate effective verbal/written communication skills in research activities.
Topics: The course aims to expose students to activity related with research tasks, such as understanding of the research role, responsibility, and the assigned tasks during the research assignment. Students are required to understand the technical tools in developing research, such as using SPSS, NVivo, and other data analytics. Other topics are learning data collection, data interpretation, and data analysis. Each student will be given one supervisor in conducting and assisting the lecturer’s academic paper.
BUSS6184 – COMMUNITY DEVELOPMENT IN PROFESSIONAL CONTEXTS (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to analyze different types and roles of social and community organization, perform the intended learning outcomes as specify in the learning plan, identify and analyze social problems and needs within a community, design, execute and evaluate programs that have social impact to community, applies a multidisciplinary perspective to approach the assigned task(s).
Topics: This part of the community development learning course aims for students to be able to analyze different types and roles of various social and community organizations. By conducting field observation students are expected to be able to identify social problems and needs within the community and should be able to design, execute and evaluate programs that will have social impact within the community. Students will learn how to apply their skills into designing a social development plan that relates to the needs and resources of the community observed. Through this on the ground observation and practice, the program aims to guide students to both apply their skills on generating solutions based on the identified problems, execute ideas into practice-able action and give them the opportunities to make connections between knowledge, behavior and practice.
SUBJECT AREA: ECON
ECON6093 – BUSINESS ECONOMICS (4 SCU)
Learning Outcomes: On successful completion of this course, students will be able to : explain basic concept of economic theory, apply consumer behavior, producer behavior, and market equilibrium and inflation, unemployment, and economic growth, apply basic macroeconomic concepts and theoretical principles to understand its impacts on both the welfare of households and the sustainability of business organizations, analyze market structures in microeconomics and macroeconomics markets, goods and financial system and economic crisis, and explain how macroeconomic policies affect both aggregate demand and aggregate supply in a global economic event.
Topics: Topics include an introduction to the nature of economics, the private and public sectors of the economy, major economic problems (such unemployment and inflation), and the use of fiscal and monetary policy and its influence on the economy. This course also gives an overview of the economics behavior such as consumers, workers, firms, and managers. Furthermore, the course presents a better understanding and analysis of the interaction and behavior of groups of individuals such as households, industries, markets, labor unions, and trade associations.
SUBJECT AREA: MATH
MATH6135 – BUSINESS MATHEMATICS (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: explain basic concepts of arithmetic, algebra, financial mathematics, linear programming, differentiation and integrations; apply appropriate approaches and methods to solve common problems in financial mathematics; apply appropriate mathematical approaches and methods to solve common problems in business and management areas.
Topics: This course provides basic mathematical techniques for solving business and management problems. Topics covered in this course include basic concepts in arithmetic and algebra courses, as well as basic operations of matrices, introduction to differentiation and integration and their applications in common economics problems, as well as mathematics of finance.
SUBJECT AREA: STAT
STAT8067 – BUSINESS STATISTICS I (4 SCU)
Learning Outcomes: Upon completion of this course, students are expected to be able to: apply basic techniques to present and summarize data using descriptive statistics; apply basic concepts of probability and sampling distributions; apply basic techniques in hypothesis testing of one and two samples; utilize the interpretation of statistical analysis result in decision making.
Topics: The topics covered in this course include descriptive statistics, the basic probability theory, normal probability distributions, estimation techniques, as well as one-sample and two-sample hypothesis testing. The use of statistical software using Excel is introduced and encouraged in order to better present the data summary and automate statistical calculations.
STAT8068 – BUSINESS STATISTICS II (4 SCU)
Learning Outcomes: Upon completion of this course, students are expected to be able to: apply basic techniques in hypothesis testing’s more than two samples; apply basic techniques in regression analysis and forecasting; apply basic techniques in non-parametric methods; utilize the interpretation of statistical analysis result in decision making; utilize statistical software to run and analyze data.
Topics: The topics covered in this course include inferences about population; comparing multiple proportions, a test of independence and goodness of fit; One Way ANOVA; simple linear regression; residual analysis; multiple regression, determination, prediction and variables; time series analysis and forecasting; and non-parametric methods. The use of statistical software using SPSS is introduced and encouraged in order to better present the data summary and automate statistical calculations.
SUBJECT AREA: MGMT
MGMT6011 – INTRODUCTION TO MANAGEMENT AND BUSINESS (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: describe the key concepts/theory/frameworks relevant to management and business; explain the interrelation between the disciplines in management; explain relevant knowledge and information of local, national and global business context; demonstrate leadership skills when working in team; demonstrate communication skills in written and oral form.
Topics: This course covers a broad perspective on management theories and their application in the business, public and voluntary sectors. It provides a foundation to explore issues expanded in the other courses offered within the International Business program. It is an introductory course to business management that defines the different areas of management, which are strategic management, operations management, decision making and culture.
MGMT6012 – HUMAN RESOURCES MANAGEMENT (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to analyze human resource planning and forecasting techniques, create employee performance management and rewards systems, describe and analyze training and development, Illustrate the essential features of a human resource information system, Analyze and evaluate significant contemporary issues in people and organization including HRM’s contribution to organizational performance. Apply and communicate the appropriate theoretical models (ie. interpretation and reporting of descriptive statistics; interviewing as a data-gathering technique) to support an argument. Employ self-critical analysis to evaluate external factors (ie. technology, the law, labor markets and social institutions) on the way people work in organizations
Topics: The course develops a critical understanding of the role and functions of the various human resource activities in an organization, providing students with a comprehensive review of key People and Organization concepts, techniques and issues. Topics include job analysis and design, recruitment and selection, evaluation, performance management, occupational health and safety, and the strategic contribution of people to organizational performance and evaluating effectiveness. Working with contemporary case studies, students not only engage in collaborative and individual work processes but use communication and discourse characteristic of how people collaborate in organizational context and environment.
Pre-Requisite (s): Introduction to Management and Business
MGMT6063 – STRATEGIC MANAGEMENT (2 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: define the essentials of strategic management concepts and issues; analyze the environment and the strategic issues; analyze the ethical impact of strategies; explain how to execute the strategy.
Topics: The course introduces the core concept of strategic management, the analytical tools to evaluate a company’s environment, resources and competitiveness. It emphasizes the development and execution of the strategy.
Pre-Requisite (s): Introduction to Management and Business
MGMT6096 – Project Management (3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: evaluate a project initiation; create a project plan; analyze a project execution; apply project monitor and control; organize a project closing.
Topics: This course gives an overview of initiating, planning, performing, and controlling the project as well as understanding key aspects to project success. This course consists of 13 chapters from discussing the project management concepts up to the project management organizational structures. To complete the students’ learning experience, group discussions, internet exercises, student assignments, and quizzes are also incorporated in this course. In the middle of the semester, the mid-term exam will be held and at the end of the semester will be the final exam.
Pre-Requisite (s): Introduction to Management and Business
MGMT6107 – SOUTH EAST ASIAN CULTURE (3 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: explain history of nation, power, people, art and politics of Southeast Asian countries; analyze regional and international interaction of Southeast Asia countries; explain the social elements, values and norm of the society in SEA countries; analyze the issues of modern SEA; demonstrate cultural context of SEA through reporting and reflection from P2A.
Topics: This course brings a comprehensive framework for understanding ASEAN business culture. The course will cover historical of ASEAN, religion, language, beliefs, customs, business communication and negotiation styles, cultural values and attitudes in the workplace.
MGMT6117 – THESIS (6 SCU)
Learning outcomes: Upon successful completion of this course, students are expected to be able to: Formulate a research question; Apply fundamental business management concepts and/or theories to analyze the research question; develop a research framework (model if applicable) and/or design a solution for a business problem; Adopt a coherent research design, and using appropriate data collection and analysis techniques for the validation of the empirical findings (if applicable); Demonstrate the scientific contribution and practical relevance of the research carried out; Provide a consistent, well-structured and -argued text of a Bachelor Thesis article; Plan and managing your own learning process; and Present and defending results of your Bachelor Thesis course during the Students’ Bachelor Thesis Defense.
Topics: Within the framework of the bachelor’s Thesis course, students will explore different ways of finding information, defining the scope of a project and doing research, as well as different ways of communicating the results. The Bachelor’s thesis course includes the stages of defining a topic and formulating a problem statement, selecting and reviewing relevant literature, designing an empirical study as well as performing it, including data collection and analysis, analyzing the empirical data, make theoretical conclusions and finally writing and rewriting a written report called a Bachelor’s thesis. Students will be supervised at least by one lecturer to write the thesis.
Pre-requisite(s): Academic English II, Research Methodology
MGMT6273 – CHANGE MANAGEMENT (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: describe in general terms a number of change management theories and how they might apply in practice; articulate what change management is and why it is important in the contemporary business environment; discriminate between different types of change process for different purposes and outcomes; explain how to effectively manage the human aspects of change such as employee engagement in the change process and how to reduce employee resistance to change; highlight particular external issues impacting on a businesses’ need to change; identify the steps in putting together an effective change management plan; and apply critical thinking and problem solving skills to the analysis and resolution of change problems as presented in case studies.
Topics: This course is about identifying the need for change, assessing change options, planning for change and then implementing and managing change process through to successful outcomes. Important sub-topics we cover include: overcoming resistance to change; diagnosing organizational problems; being a change leader and equipping employees to work in changed environments. The course includes some important theoretical frameworks for change but is mostly about practice. Case studies from leading multinational companies such as Xerox, IBM and the BBC are examined to help students identify ‘real-life’ applications of the material covered. The course is case study based.
MGMT6297 – OPERATIONS MANAGEMENT (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: explain key concepts in operation and supply chain management; analyze the implications of a company strategy to particular operating decisions; analyze current operations and supply chain practices of a real company; identify operations and supply chain problem as well potential solutions for particular problems; perform forecast based on historical data as a tool for aggregate sales & operations planning.
Topics: The course is designed to introduce a proven “best practice” approach to supply chain management. It brings together the strategic role of the supply chain, key strategic drivers of supply chain performance and the tools and techniques for supply chain analysis. In addition, students are introduced to the practical experience in using information technology to solve supply chain management problems.
MGMT6357 – MULTINATIONAL CORPORATION MANAGEMENT[5] (2 SCU)
Learning Outcomes: After completing this course, students will be able to: Explain cross-cultural concepts and its implication towards organizations such as Multinational Corporation (MNC).
Topics: Cross Cultural Concept; Eastern and Western Culture; Cultural Dimension and Dilemmas; Culture and Styles of Management; Cultural and its relationship with corporate structure, leadership, strategy, marketing and change in Multinational Culture and Environment.
Pre-Requisite (s): Introduction to Management and Business
MGMT6358 – MANAGING BUSINESS INFORMATION (4 SCU[6] )
Learning Outcomes: This course is designed to teach students the basics of Microsoft Excel to create data visualization and to make decisions. Solving problems in business functions such as marketing, finance, and operations will be covered. Additional software will be used as necessary. Upon successful completion of this course, students are expected to be able to: Describe types of data and data collection methods; Develop data visualization; Solving business problems by using various tools, and to perform data analysis to support the decision-making process.
Topics: the course offers topics related to Understanding types of data, data and technology; Collecting and sampling data, solving a variety of business problems; model fitting; data grouping, decision analytics; Data processing, visualizing, summarizing and interpretation.
MGMT6380 – CROSS CULTURAL MANAGEMENT AND NEGOTIATION (4 SCU)
Learning Outcomes: On successful completion of the course students will be able to: demonstrate an integrative understanding of the ethical, social, and cultural issues in cross cultural management and negotiation, identify the key issues raised by international business cases in cross cultural management and negotiations, apply and reflect upon analytical and theoretical frameworks to cross cultural settings, demonstrate strategic thinking and conduct strategic analysis of business opportunities in across cultural environments, interact with team members within a problem based learning structure to effectively coordinate and communicate project and case study outcomes, identify, analyze, evaluate and communicate information reflective of negotiation and management formats and in cross cultural contexts.
Topics: Topics in this course may include: Globalization and cross culture management, Understanding dimensions and theories of Culture, Ethics and social responsibility, Managing cross countries and Regions, Managing culturally diverse organizations and multicultural team, Negotiation instruction, skills and styles, Negotiation in diverse cultures, Leadership across cultures, Motivation across cultures, and Human resource selection and development across cultures.
Pre-Requisite (s): Introduction to Management and Business
MGMT6381 – HUMAN RESOURCES AND MANAGEMENT AND ORGANIZATIONAL BEHAVIOR (4 SCU)
Learning Outcomes: On successful completion of the course students will be able to Define strategic HRM; Analyze human resource planning and forecasting techniques; Investigate and interpret the key procedures in recruitment and selection; Create employee performance management and rewards systems; Describe and analyze training and development; Illustrate the essential features of a human resource information system; Analyze and evaluate significant contemporary issues in human resource management including HRM’s contribution to organizational performance; Apply and communicate the appropriate theoretical models in HRM discussions; and Employ self analysis to evaluate and reflect upon personal academic outcomes and apply it to affect improvement.
Topics: The following topics are addressed in the course: H.R.M development, models and strategic alignment, HRM structures and HR manager’s profile and competencies, human resource planning and career development, job analysis and job redesign, affirmative action, equal employment opportunity and managing diversity, recruitment, selection and dismissal, performance and evaluation, reward management, occupational health and safety, training and development, auditing HRM. Evaluating HRM’s contribution to organizational competitiveness, and Human Resource Information Systems (HRIS)
MGMT6382 – LEADERSHIP AND ETHICS (4 SCU)
Learning Outcomes: On successful completion of the course students will be able to identify and differentiate the concepts of morals, ethics, values and beliefs, reflect upon the role of the leader and follower relationship and what attributes facilitate ethical practice, analyze and differentiate between the dominant and emergent leadership theories and assess their suitability in facilitating ethical leadership practice, identify the contemporary issues and challenges in leading ethically and put forward strategies and approaches for their solution, demonstrate the skills and aptitudes of ethically-informed leaders in applying knowledge of ethical reasoning and leadership theory to case studies and other real-world settings, and propose an ethical reasoning framework against which the ethical nature of leadership approaches and practice can be evaluated
Topics: The topics in this course include the following: Ethics and contemporary ethical reasoning frameworks, the leader-follower relationship, sense of the leadership ‘self’ and ethical dimensions of leadership, dominant normative leadership theories, emergent values-driven leadership theories, contemporary ethical issues and challenges in leadership, dark side of leadership, leader as a social architect/shaper of contexts, and ethical challenges to the leadership construct
MGMT6383 – INDUSTRY PLACEMENT (4 SCU)
Learning Outcomes: On successful completion of the course students will be able to apply knowledge, skills and competencies attained in Newcastle Business School programs in a workplace environment; Demonstrate acquisition of new skills and knowledge to improve employability; Demonstrate development of professional networks for future career development; Engage in reflective practices during a work placement to improve personal and business outcomes; Appreciate and apply professional behavior and ethical practices; Demonstrate initiative and responsibility for own learning and professional development.
Topics: This course requires students to undertake 100 hours of supervised work placement with a host organization. Students will also attend three compulsory seminars: delivered at the start (Week 1, and if required, Week 2), mid-point (Week7) and end (Week 13) of the semester.
Seminar 1 will deliver instruction on professional preparation, reflective practice, and how to apply relevant knowledge and skills to the workplace environment. Students will conduct a professional skills audit (submitted as Assessment 1) after Seminar 1.
Seminar 2 will focus on career development planning and reporting, and in conjunction with this seminar students will submit a placement progress report (Assessment 2).
The final seminar (Seminar 3) will be a presentation workshop, where students will present an evaluation of their placement to an audience of peers and industry stakeholders (Assessment 3). Submission of a career development portfolio completes the assessment requirements for this course.
Students will informally meet with the Course Coordinator/Placement Officer as required.
MGMT6386 – PROJECT IN BUSINESS (4 SCU)
Learning Outcomes: On successful completion of the course students will be able to analyze the needs of an organizational issue within the workplace and meet the organization’s requirements through the development and completion of a disciplined project, culminating in a written report; Locate, analyze and evaluate contemporary research information relevant to the workplace project; Critically evaluate the actual project outcomes and identify reasons for any deviations from the stated expected outcomes; Employ the inquiry and research process to contribute to organizational improvement; Engage in reflective practices throughout a project cycle to improve personal and business outcomes; Appreciate and apply professional behavior and ethical practices; Demonstrate an integrative understanding of the diverse perspectives apparent within the work environment.
Topics: The topics covered in workshops may include: Project scoping and management, data gathering techniques, communicating effectively in writing for a range of purposes and audiences, identifying issues and analyzing the main features of a business context, application of theory to address issues within an organizational context, and identifying, evaluating and making recommendations for the solution or resolution of organizational issues.
SUBJECT AREA: ISYS
ISYS6181 – MANAGEMENT INFORMATION SYSTEMS FOR LEADER ( 4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: Explain the concept of management information systems and its major role in global business; Explain and evaluate information technology (IT) infrastructures and their components; Identify and explain ethical issues related to the use of technology in business; Apply knowledge management and business intelligence techniques for making decisions; Create a database for organization using Microsoft Access; Manage and analyze data using Microsoft Excel.
Topics: This course will introduce the concepts of management information systems and the various roles that management information systems play in modern organizations and business. The course is designed to provide non-information system students with the knowledge and skills for solving business challenges through information systems by understanding how information systems are designed, built, implemented, and maintained. There will be discussions on business challenges and technologies that can be used to help managers meet these challenges; and how to take advantage of the technologies to design business processes that are effective and efficient.
SUBJECT AREA: MKTG
MKTG8005 – MARKETING MANAGEMENT (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to acquire a good understanding of the consumer marketplace and ability to analyze the marketing environment and the marketplace. To acquire good comprehension of marketing strategies and marketing plans, to acquire a good understanding of the value creation process, marketing ethics and marketing research. To gain full understanding on different components of marketing mix and come up with strategies that are appropriate for companies in different business contexts. To be able to prepare relevant marketing plan for a particular product or brand that incorporates the analysis of market and product situation as well as consumer behavior, in order to suggest appropriate marketing strategies and tactics.
Topics: This course is intended to be the first gateway to the world of marketing. It provides fundamental theories, concepts and techniques in the science of marketing and gives students the foundation of what marketing is all about. In order to gain understanding of the marketing activities and concepts, students are expected to know different components of marketing mix, analyze different company situations and propose marketing strategies based on them. Moreover, the students are encouraged to work collaboratively and devise a marketing plan suitable for a chosen product or brand.
MKTG6281 – DIGITAL AND SOCIAL MEDIA MARKETING (4 SCU)
Learning Outcomes: On successful completion of the course students will be able to: Demonstrate advanced understanding of today’s digital and social media marketing landscape; Demonstrate how user-generated content in social media can be collected and analyzed to guide marketing strategy; Demonstrate the understanding of digital and social media analytics and the capability to use online analytical tools; Articulate specialized knowledge of digital and social media marketing in both oral and written contexts; and Demonstrate the capability to work both independently and in a team environment employing inquiry processes to complete marketing projects..
Topics: The topics in this course include: Introduction to digital and social media marketing (SMM), Social networking sites (SNS) and integrated marketing objectives, Rules of engagement (Ethics) in social media marketing, Customer engagement behavior (CEB) in social media, Social media analytics, Social media listening: User-generated content (UGC) and voice of customer (VoC), Search engine marketing (SEM) and Search engine optimization (SEO), Audience Targeting in SMM: Customer persona and value creation, Personal branding in social media, Paid social media marketing, Content marketing tactics in social media, and Mobile marketing on social networks
SUBJECT AREA: LAWS
LAWS6159 – LEGAL ASPECTS IN BUSINESS (2 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to demonstrate a basic understanding of the civil and common legal systems environment (such as Indonesia and Australia), comparatively adjudicating these two legal systems, identify the key aspect to set up a business in legal aspect, including associated law, risks, and contracts. Demonstrate the ability to develop a business contract, apply professional and ethical responsibility in the area of business law
Topics: The course covers general legal knowledge of legal aspects pertinent to business transactions that are not limited only on potential legal liability but also law of contracts. It covers both Australian and Indonesian legal system which business endeavors must be acquainted of, such as consumer protection, elements of contract, government law, employment and taxation. The course also encompasses the law, risks and contracts associated with business set up. Students are equipped with foundational knowledge to build business structure, identify opportunities and apply daily practice of business transactions.
SUBJECT AREA: COMM
COMM6360 – ADVANCED BUSINESS COMMUNICATION (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: communicate ideas clearly and persuasively by strategic choice of structures, vocabularies, logics, and arguments in various formats of business writings, such as memos, resumes, formal reports and proposals; have knowledge and skills in effective oral communication skills, especially in conducting formal business presentations; enhance communication skills as an individual and a team member; negotiate and support various solutions to complex problems by utilizing relevant research and evidence; have a global outlook with understanding, comfort and competence in interacting with colleagues, customer, business partners, even competitors from different cultural/country backgrounds in today’s global business environment; improve confidence in handling various kinds of conflict situations with critical coping strategies for conflict and negotiations.
Topics: This course aims at further enhancing communication skills of students for them to succeed in the business world. The course materials are based upon authentic examples of companies currently involved in various aspects of modern business. In order to better prepare students to meet the communication requirements of today’s business world, students will undertake the following: reading and analyzing texts, acquiring and incorporating relevant vocabulary from case texts, developing accuracy and logic in writing, and presenting their research in terms of business development and growth strategies. Specific areas of communication to be covered include interpersonal communication, intercultural communication, conflict management and negotiation, written communication, and oral communication. Teaching and learning tools used to achieve better learning outcomes include class readings, case studies, videos, class discussions, role plays, simulations, presentations, as well as lectures and various assessment tools.
COMM8006 – BUSINESS COMMUNICATION (2 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: identify different business communication styles; employ appropriate business communication methods in given business situations; demonstrate presentation and participation skills in line with business communication topics individually and in groups; prepare an effective business report and proposal.
Topics: The introductory course is aimed at imparting and equipping students with appropriate skills to effectively communicate through appropriate written and verbal formats with a wide range of audience in today’s dynamic changing business and social scenario. The teaching and learning approach is participative and intently engaging and deals with essential elements of the responsible Business Communication process to resolve modern day decision making.
SUBJECT AREA: ACCT
ACCT6351 – ACCOUNTING FOR BUSINESS (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: describe the basic accounting principles and the basic steps in the accounting cycle; describe the four financial statements and how they are prepared; explain and identify the company’s assets, revenue and expenses, related to accounting principles; apply management accounting, cost concepts, job order costing, process costing, cost-volume profit; apply budgetary planning and budgetary control and responsibility accounting; and apply standard costs and incremental analysis as tools of management decision making process.
Topics: The course provides students with knowledge of fundamental financial and managerial accounting and the preparation of financial statements for external decision makers, such as stockholders, suppliers, banks and government agencies, and internal decision makers, such as the company’s management
SUBJECT AREA: RSCH
RSCH6026 – RESEARCH METHODOLOGY (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected: identify and analyze research problem in their field of study; apply theoretical and practical aspects of doing research individually and/or in groups; demonstrate knowledge of suitable approaches and methods in designing research projects; communicate research ideas and designs effectively in verbal and written format individually and/or in groups.
Topics: This introductory course is designed to introduce and familiarize students with basic steps and methods in conducting research project on a small scale. Topics covered in this course equip the students to conduct the following: problem identification, literature review, selection of research designs, data collection and data analysis, and thesis writing. At the end of semester, students are required to submit and present a group-work on research proposal by the end of the course.
SUBJECT AREA: FINC
FINC6001 – FINANCIAL MANAGEMENT (4 SCU)
Learning Outcomes: Upon successful completion of this course, students are expected to be able to: explain the relationship of principles of finance in various financial decision making in Australasian business context; apply various financial analysis tools to evaluate firms’ performance; identify relevant financial information required for each financial analysis; use spreadsheet in financial decision-making process; describe possible solutions to financial problems using different financial analysis.
Topics: This course is designed for accounting and finance students. It focuses on the financial decision-making process leading to company’s value creation. This course gives intermediate knowledge of the financial statement analysis, mathematics of finance, short-run and long-run financial analysis, and value creation Specifically, this course will cover topics financial performance analysis, time value of money, risk return trade-off in financial decision making, valuation of bonds and stock, capital budgeting, the cost of capital, capital structure, working capital management, and dividends policy. The course will also cover general knowledge of the Australian financial system
SUBJECT AREA: ENTR
ENTR6535 – IDEATION (4 SCU)
Learning Outcomes: On successful completion of the course students will be able to: articulate, investigate and reframe “problems” into “opportunities”, explain the importance of understanding the context for identifying and developing opportunities, develop solutions through the creative process of ideation, apply design thinking principles in practice, and evaluate potential solutions, justifying the methods or processes used to reach them.
Topics: The topics in this course include opportunity Identification, problem articulation and reframing problems into opportunities, putting the opportunity into context defining boundaries, understanding the role of empathy and insight into opportunity development, understanding barriers to potential opportunities i.e. competitive landscapes, technology forecasting, the role of inspiration and stakeholders in imagining solutions, mind mapping, storyboarding and visualizations to communicate problems and opportunities, rapid ideation techniques, and effective evaluation of solutions.
ENTR6536 – ADVANCED INNOVATION MANAGEMENT (4 SCU)
Learning Outcomes: On successful completion of the course students will be able to critically analyze tools and frameworks for building a more comprehensive view of innovation management and for advancing a culture of innovation, theories and evaluate disruptive technologies and disruptive innovation and what this means for modern enterprise, theories and reflect about processes for delivering improved innovation performance and critically analyze capability development within the context of exploring and exploiting strategic innovation opportunities, strategically review the role of open innovation from an outside-in and inside-out perspective, and demonstrate the effective application of theories, tools and frameworks to case study and other real-world settings.
Topics: The topics in this course include the following: Introduction to advanced innovation management and enterprise growth, role of innovation for clusters, regions and nations, processes behind sustaining innovation outcomes including development, application, commercialization and diffusion, managing product and process innovation within firms, the growth of service innovation, strategic innovation, leadership and ambidextrous organizations, open innovation and networks, and market adoption and technology diffusion.
ENTR6537 – SOCIAL ENTREPRENEURSHIP (4 SCU)
Learning Outcomes: On successful completion of the course students will be able to: Critically analyze current and emerging trends in the field of social entrepreneurship, locally, nationally and globally, identify and critically evaluate relevant contemporary social entrepreneurship theories and philosophies, critique the relevance and significance of social enterprises in economic and social terms in the context of government policy and broader societal development, and demonstrate experiential learning acquired in developing social enterprise initiatives through the application of knowledge, skills and attributes drawn from the field of social entrepreneurship
Topics: The topics in this course include the following: History, nature and scope of social entrepreneurship, Local, national and global practices and trends in social entrepreneurship, Social Entrepreneurship and Intrapreneurship opportunities, Social Impact perspectives, Contemporary Social Entrepreneurship philosophy and theories, Social enterprise feasibility and planning process options, Ethical social entrepreneurial behaviors and practices, Stakeholder management and influence in GO’s and NGO’s, Funding- Capital, Revenue and Sponsorship challenges for Social Enterprise management and sustainability, and New strategies for Social innovation and market based approaches.
ENTR6538 – BUSINESS DEVELOPMENT AND GROWTH (4 SCU)
Learning Outcomes: On successful completion of the course students will be able to: Identify, articulate and select relevant contemporary business sustainability strategies; Predict, evaluate and select emerging trends that may impact company growth; Identify core personal entrepreneurial traits and skills required to lead successful company growth and sustainability; Demonstrate entrepreneurial decision making and rationale to ensure the long-term growth and sustainability of a business; and Recommend an appropriate business exit strategy when given a business scenario
Topics: The topics in this course include the following: Theories and practice of business growth, key global trends and practices in business sustainability, entrepreneurial strategies, processes and techniques to pursue ongoing firm growth and success, including use of mergers and acquisitions, developing strategic relationships, securing finance and developing appropriate organization structures, identifying and developing internal company benchmarks to manage growth and sustainability and therefore apply appropriate decision making strategies, identifying core entrepreneurial competencies required to lead company growth and sustainability, and exit strategies for the developed business.
ENTR6539 – INNOVATION AND ENTREPRENEURIAL STRATEGY (4 SCU[7] )
Learning Outcomes: On successful completion of the course students will be able to: Demonstrate and critically evaluate key theories, concepts and models underpinning innovation and entrepreneurial strategy; Evaluate major emerging trends that impact the innovation and entrepreneurial process; Demonstrate and advanced ability to evaluate and implement innovation and entrepreneurial strategies as applied to complex, real-world situations; Evaluate a range of leadership skills and ethical practices critical for sustainable, responsible entrepreneurial strategic success; Access, analyze, evaluate and synthesize information appropriate for innovation and entrepreneurial activities; Work collaboratively to challenge and develop ideas, and to communicate outcomes in written and oral contexts.
Topics: The course will cover the following content: Nature, theories and practice of enterprise strategy for times of accelerated change, Problem identification, framing and design thinking for improving outcomes, Project managing and evaluating effectiveness of strategies to achieve objectives, Strategic choices, direction and objectives of great enterprises internationally, Planning, processes and critical role and development of project innovations; Role of luck and chance in sustained strategy, Enterprise leadership, managing and applying project innovations, and Ethical behavior and social responsibility