Major and Streaming

The Business Management and Marketing program at Binus University International is an undergraduate program that offers a 4-year degree program. Starting from 2020, we only offer Dual Degree and Master Track programs.  At the moment, we partner with 6 prominent universities abroad in our Dual Degree and Master Track Programs. Our Dual Degree and Master Track program partners are spread across continents, stretching from Europe, Asia, and  Australia.


Major/Streaming Specialization Degree Partner
Double Title
Innovation and Entrepreneurship N/A S.E. & B,Bus University of Newcastle (UoN), Australia
Marketing N/A S.E. & B.Bus. Queensland University of Technology (QUT), Australia
Management S.E. & B.Bus.
Marketing Management N/A S.E. & B.Com. Macquarie University, Australia
Marketing & Consumer Insight N/A S.E. & B.Com.
International Business N/A S.E. & B.B.A Saxion University of Applied Sciences, The Netherlands
Marketing S.E. & B.A. Cologne Business School, Germany
International Trade S.E. & B.A.
Business Administration N/A S.E. & B.B.A. Solbridge International School of Business of Woosong University, South Korea
International Hospitality and Tourism Management N/A S.E. & B.A. (Hons.) Bournemouth University, UK
Business and Management Entrepreneurship S.E. & B.A. (Hons.)
Global Operations S.E. & B.A. (Hons.)
HRM S.E. & B.A. (Hons.)
Marketing S.E. & B.A. (Hons.)
Project Management S.E. & B.A. (Hons.)
Retail Management S.E. & B.A. (Hons.)
International Business Management S.E. & B.A. (Hons.)


  • S.E. (Sarjana Ekonomi)
  • B.Bus. (Bachelor of Business)
  • B.Com. (Bachelor of Commerce)
  • B.A. (Bachelor of Arts)
  • B.B.A. (Bachelor of Business Administration)