"Marketing has a deeper strategy than I thought, from starting to study consumers to create suitable products, finance to find out the cost of production that will affect sales and be able to see the root of a problem." Melianiarni Fitri is the Head of Communication at the Institut Francais Indonesia, an Indonesian and French cultural institution. She felt that she needed to keep up with marketing science, because many subjects in the class were interconnected with her current responsibility. She previously had background in marketing communication and culture. Melianiarni joined the class of September 2019.