Dr. Arta Moro Sundjaja, S.Kom., S.E., M.M., CDMS

Dr. Arta Moro Sundjaja, S.Kom., S.E., M.M., CDMS

Chair of Digital Business AoKI

  • asundjaja@binus.edu

Profile & Qualification

EDUCATION

Bachelor
Bina Nusantara University
Accounting and Information Systems
2007 

Master
Binus Business School, Bina Nusantara University
Magister Management – Applied Finance
2009 

Doctoral
Doctor of Research in Management, Bina Nusantara University
Management
2017 

ACADEMIC EXPERIENCES

Research & Community Engagement Manager
Bina Nusantara University
2025 – Present

BBS Graduate Publication Asc. Manager
Bina Nusantara University
2021 – 2025 

National Journal Section Head
Bina Nusantara University
2013 – 2019 

PROFESSIONAL EXPERIENCES

Founder
Asosiasi Sistem Informasi Indonesia (ASII)
2013 – Present

PROFESSIONAL CERTIFICATION

Certified Digital Marketing Specialist
Inspire Consulting
2021 

Research & Publication

Research Interest: Technology Adoption, Digital Transformation, e-business 

Peer Reviewed Journal 

The determinant factors of food and beverage small and medium industries competitive advantage that mediated by E-commerce adoption level in Bogor
International Journal of Emerging Technology and Advanced Engineering
Scopus Indexed Q4
2021
https://www.ijetae.com/files/Volume11Issue8/IJETAE_0821_08.pdf 

The Determinant Factors of E-Commerce Usage Behavior During Flash Sale Program
CommIT Journal
Scopus Indexed Q4
2020
https://journal.binus.ac.id/index.php/commit/article/view/6582 

Factors affecting the use of e-wallet in JABODETABEK area
International Journal of Advanced Trends in Computer Science and Engineering
Scopus Indexed Q4
2019
https://www.warse.org/IJATCSE/static/pdf/file/ijatcse149862019.pdf 

 The improvement of open journal system for successful national journal accreditation in Indonesia
International Journal of Innovative Technology and Exploring Engineering
Scopus Indexed Q4
2019
https://www.ijitee.org/portfolio-item/J94160881019/ 

Peer-Reviewed Academic/Professional Meeting Proceedings 

 The Determinant Factors of In-app Purchase Intention of International Genshin Impact Player Mediated by Perceived Value and Game Loyalty
4th International Conference on Informatics, Multimedia, Cyber and Information System, ICIMCIS 2022
Scopus Indexed
2022
https://ieeexplore.ieee.org/document/10017738/ 

The Effect of Monthly Promotion, Gamification, User Interface Usability Attractiveness on the Marketplace Repurchase Intention
3rd International Conference on Informatics, Multimedia, Cyber, and Information System, ICIMCIS 2021
Scopus Indexed
2021
https://ieeexplore.ieee.org/document/9699114 

Understanding E-Wallet Usage in Indonesia during the Covid-19 Pandemic: Focus on Trust and Risk
3rd International Conference on Informatics, Multimedia, Cyber, and Information System, ICIMCIS 2021
Scopus Indexed
2021
https://ieeexplore.ieee.org/document/9699349 

Factors Affecting Buyer Satisfaction of Coffee Beans at the Online Marketplace in Indonesia
3rd International Conference on Informatics, Multimedia, Cyber, and Information System, ICIMCIS 2021
Scopus Indexed
2021
https://ieeexplore.ieee.org/document/9699202 

The Determinant Factors of User Satisfaction on Ferry E-Ticket Purchase (Ferizy): Integration of the UTAUT and IS Success Model
3rd International Conference on Cybernetics and Intelligent Systems, ICORIS 2021
Scopus Indexed
2021
https://ieeexplore.ieee.org/document/9649590 

Factor Influence Indonesian Customer Purchase Intention Towards Cross Border Seller in Indonesia E-Commerce Platform
3rd International Conference on Cybernetics and Intelligent Systems, ICORIS 2021
Scopus Indexed
2021
https://ieeexplore.ieee.org/document/9649525 

The Effect of Trust, Satisfaction and Enjoyment Toward Repurchase Intention in E-commerce
3rd International Conference on Cybernetics and Intelligent Systems, ICORIS 2021
Scopus Indexed
2021
https://ieeexplore.ieee.org/document/9649504 

The Concept of ‘Anti-Hoax Intelligence (CI1)’ Inside Social Media using Ken Watanabe Johari Window Methods
2019 International Seminar on Application for Technology of Information and Communication: Industry 4.0: Retrospect, Prospect, and Challenges, iSemantic 2019
Scopus Indexed
2019
https://ieeexplore.ieee.org/document/8884263 

Professional Engagement

Academic and Professional Engagement 

As Participant 

Pelatihan Penulisan Artikel ilmiah internasional
BINUS University
2023 

Digital Humanities Training
BINUS University
2022 

Discussion publication for Professor Candidate
BINUS University
2022 

EAST ASIAN STUDIES: METHODS & TOOLS
BINUS University
2022 

Digital Disruption: Digital Transformation Strategies
Cambridge Judge Business School
2021 

Strategi Percepatan Promosi Karir Professor
BINUS University
2021 

Webinar Strategi Publikasi Ilmiah Berkualitas Bersama IEEE
Cooperation Research Inter University
2021 

Smartphone Film Making
BINUS University
2021 

Strategi Jitu Pengajuan Jenjang Jabatan Akademik Berkualitas
BINUS University
2021 

Knowledge Management for Competitive Advantage in the Digital Era
BINUS University
2020 

BBS Research Canvas
BINUS University
2019 

International Workshop for Journal Editors
Ristekdikti
2019 

Reviewer in a national/regional/international peer-reviewed journal or academic conference 

The Winners
International
2023 

BINUS Business Review
International 
2023 

CommIT
International 
2023 

The Winners
International
2022 

BINUS Business Review
International 
2022 

CommIT
International 
2022 

The Winners
International
2021 

 BINUS Business Review
International 
2021 

CommIT
International 
2021 

The Winners
International
2020 

BINUS Business Review
International 
2020 

CommIT
International 
2020 

The Winners
International 
2019 

BINUS Business Review
International 
2019 

CommIT
International 
2019 

Reward & Grants