Dissertation Examination of Kusumah Arif Prihatna

On Friday, 31 May 2024, a Dissertation Examination for a DRM student, Kusumah Arif Prihatna [2240003541] entitled “The Role of Dynamic Innovation Capabilities As A Mediator for Absorptive Capacity, Ambidextrous Entrepreneurial Learning, Creativity, And Human Capital To Achieve Product Innovation in MSMEs Creative Economy” was held Alam Sutera, R. B0301, Bina Nusantara University.

The dissertation examination was led by Prof. Dr. Ir. Sasmoko, M.Pd., M.A., CIRR, IPU, ASEAN Eng., SMIEEE and attended by a team of promotors and examiners. There were three promotors in attendance with Prof. Idris Gautama So, S.E., S.Kom., M.M., Ph.D. as a Promotor, Dr. Ir. Hardijanto Saroso, M.MT., M.M., CDMS, CBV as Co-Promotor 1, and Dr. Sri Bramantoro Abdinagoro as Co-Promotor 2. There were also examiners present, with Prof. Dr. Ir. Mohammad Hamsal, MSE., MQM., M.B.A., CISCP, CPOD as Examiner 1, Prof. Firdaus Alamsjah, Ph.D as Examiner 2, and PDr. Ir. Hari Santosa Sungkari, M.H. as Examiner 3. Dr. Nining Indriyono Soesilo was also present during the dissertation examination.

DISSERTATION SUMMARY

This study aims to evaluate the factors that can drive innovation in the products offered by creative economy MSMEs in the culinary subsector in Indonesia. The factors considered include absorptive capacity and ambidextrous entrepreneurial learning to acquire knowledge, as well as creativity and human capital to generate knowledge, mediated by dynamic innovation capabilities. This research uses a quantitative approach with descriptive and inferential statistical analysis methods, along with multigroup analysis. Data collection was conducted cross-sectionally, targeting owners or managers of MSMEs through the distribution of questionnaires. The research population refers to data published by BEKRAF, with a research sample of 346 MSMEs determined using multistage sampling. The results of the study prove that absorptive capacity, ambidextrous entrepreneurial learning, creativity, and human capital have a significant and positive effect on product innovation, strengthened by the mediating factor of dynamic innovation capabilities. The findings are supported by multigroup analysis, which explores differences in relationships between variables based on group characteristics such as gender, education level, age range, business size, and business location.

BACKGROUND

Kusumah Arif Prihatna, S.T., M.I.Kom, is a Faculty Member at the BINUS Entrepreneurship Center (BEC), BINUS University, a role he has held since 2015, driven by his passion for teaching and learning. He teaches a variety of courses, including Entrepreneurship-1, Entrepreneurship-2, Ideation, Prototyping, Market Validation, and BINUS Online Entrepreneurship.

Kusumah Arif’s academic journey began in 1999, when he earned a Bachelor’s degree in Electrical Engineering, specializing in Telecommunications, from Trisakti University. In 2015, he furthered his studies by completing a Master’s degree in Communication Science with a focus on Marketing and Corporate Communication at Mercu Buana University. His commitment to education continued in 2019 when he pursued a Doctoral Program in Research in Management, specializing in Entrepreneurship and Innovation.

Before joining BINUS University, Kusumah Arif gained significant industry experience as a network planning & commissioning engineer at PT. Siemens Indonesia and PT. Nokia Siemens Network. During this time, he worked on telecommunications projects involving PSTN (Public Switched Telephone Network) and GSM (Global System for Mobile Communications), where he was responsible for providing product knowledge training and technical education on telecommunications equipment. His diverse background in both industry and academia highlights his expertise in bridging technical knowledge with entrepreneurial and innovative thinking.

 

PUBLICATION

During his time enrolled in the Doctoral Program, Kusumah Arif Prihatna has published several publication which was submitted to Conference and Journals. Here are examples of his works:

The Role of Creativity in Mediating Absorptive Capacity and Human Capital to Increase Product Innovation in Creative Industry MSMRs
WSEAS Transactions on Business and Economics; Volume 21
2023
The Mediating and Moderating of Absorptive Capacity on Human Capital Toward Product Innovation within MSMEs in Indonesia
International Journal of Applied Economics, Finance and Accounting (IJAEFA) Vol. 17 No. 2
2023
What About Service Quality, Satisfaction, and Loyalty In EBusiness? A Systematic Review of Literature
2021 International Conference on Information Management and Technology (ICIMTech)
2021
Entrepreneurial Orientation in SMEs: A Systematic Review Of The Literature
Journal of Critical Reviews; Volume 7, Issues 19
2020

The dissertation examination of Kusumah Arif Prihatna can be seen as below.