New Catalog 2024

Dear Valued Readers,

Step into the dynamic world of business problem-solving with the twelfth edition of our Case Center catalog, showcasing the best in real-world challenges and strategic innovation from Universitas Bina Nusantara Business School.

In 2024, we reached an impressive milestone with 339 meticulously crafted cases, reflecting our relentless pursuit of excellence and relevance. This year, we strengthened our ties with renowned universities and leading companies, curating impactful case studies that resonate with today’s evolving business landscape.

Our collection continues to evolve, encompassing diverse industries and themes, from sustainability initiatives by non-profits to groundbreaking innovations in technology. Each case is a gateway to understanding the complexities of real-world business scenarios, offering fresh perspectives and actionable insights.

Innovation remains our driving force. This year, we expanded our digital case formats, making them more interactive and accessible through GreatNusa. We also continued to enhance the learning experience with our business game simulation using cases, a revolutionary tool that bridges the gap between theoretical learning and practical application.

Explore our extensive library, now featuring over 339 case studies across key knowledge areas such as finance, people management, service management, innovation and entrepreneurship, marketing, strategy and competitiveness, and technology and operations management. While rooted in local business practices, our cases offer a global lens, preparing students to navigate interconnected business environments with confidence.

Adhering to international standards, BINUS Business School Case Center is dedicated to delivering quality cases that meet the needs of educators, students, and professionals. Whether you are looking for insights into decision science or a deep dive into strategic decision-making, our cases provide the tools to connect theory with impactful practice.

Should you have any inquiries or require further assistance, our committed team is here to help. Welcome to a world where business challenges become opportunities for growth, and learning knows no boundaries.

Download our catalog here.

Warm Regards,

BINUS BUSINESS SCHOOL CASE CENTER