Anisa Larasati, Ph.D – Business Management

Profile & Qualification
Research & Publication
Professional Engagement
Awards & Grants

Anisa got her Ph.D from National Taiwan University of Science and Technology on 2020. As one of the youngest members of Business Management program, Anisa provides fresh ideas into the team. Her research topics are mainly on consumer behavior and marketing related studies. Her cheerful demeanor and resourcefulness are very well accepted by our students.

Caesar, L. A. Y., Larasati, A., Vincent, V., Wulandari, N. S., & Nabila, N. A. (2022). 7Ps of Service Marketing and Digital Media on Purchase Intention in Tourism. ACM International Conference Proceeding Series, 153–156. https://doi.org/10.1145/3556089.3556162
Larasati, A., Caesar, L. A. Y., Redi, A. A. N. P., Nadlifatin, R., Bahariawan, S., & Kurniawan, A. C. (2022). Pet Owner Characteristics in Telemedicine. ACM International Conference Proceeding Series, 20–23. https://doi.org/10.1145/3512676.3512680
Larasati, A., Sudrajat, D., Patriazka, A., Caesar, L. A. Y., & Sudjatmoko, A. (2022). Does E-Servicescape and Perceived Value Matter for Generation Z in Online Apps? In Smart Innovation, Systems and Technologies (Vol. 280). https://doi.org/10.1007/978-981-16-9272-7_19
Sudrajat, D., Aliviani, A., Yudho, M. P. L., Larasati, A., & Caesar, L. A. Y. (2022). Why E-Servicescape Matters for Positive Word-of-Mouth: An Empirical Study in Online Food Delivery Service During COVID-19 Pandemic in Indonesia. ACM International Conference Proceeding Series, 6–10. https://doi.org/10.1145/3556089.3556184
Achmad Kuncoro, E., Saroso, H., Sudrajat, D., Larasati, A., & Moeke, D. (2021). Why Supply Chain Collaboration Matters for Indonesian Dry Port Firms? ACM International Conference Proceeding Series, 73–76. https://doi.org/10.1145/3450588.3450601
Sudrajat, D., Kuncoro, E. A., Saroso, H., Larasati, A., & Moeke, D. (2021). The role of stakeholder commitment and supply chain collaboration in improving dry port firm performance in Indonesia. Proceedings of the International Conference on Industrial Engineering and Operations Management, 3019–3027.
Sudrajat, D., Larasati, A., Farmania, A., Andri Yulius Caesar, L., & Moeke, D. (2021). Does digital employee experience matters for employee service orientation, ambidexterity, and agility? ACM International Conference Proceeding Series, 672–677. https://doi.org/10.1145/3481127.3481240
Sudrajat, D., Larasati, A., Gautama So, I., Candra, S., & Moeke, D. (2021). Why agile information system matters for dry port firm’s effectiveness? An empirical evidence from indonesia. ACM International Conference Proceeding Series, 706–711. https://doi.org/10.1145/3481127.3481239
Larasati, A., & Yeh, M.-Y. (2016). Does more attractive choice always decrease choice deferral? The moderating effect of ideal point. International Journal of Hospitality Management, 54, 43–51. https://doi.org/10.1016/j.ijhm.2016.01.002