RFID Value Creation

by Yohanes 2301922360

Chain supply value generation and inventory operations are two of the most common uses of RFID, but they may also be used to produce specialized values.
An RFID tag is an RFID (radio frequency identification) tag affixed to an item (including a person) that communicates with an RFID reader using radio waves to identify, locate, or transfer data. The tag resembles a barcode in design. Using RFID instead of barcodes may substantially speed up the tracking of goods in the supply chain. The advantages of this technology will eventually outweigh its principal drawbacks. Supply chain visibility, tracking, inventory counts, shipping, and decreasing mistakes are some of the primary uses of this technology.
RFID at Starbucks is a good example of how it may be used to create value.

This supply chain is becoming more complicated and demanding as Starbucks grows its selection of fresh meals (such as salads, sandwiches, and more) in its locations. Fresh food must be stored in a stable cold condition and delivered on time in order to maintain its quality. Using RFID tags, Starbucks compels its distributors to keep track of the shipments’ temperatures. The tag is designed to record the vehicle’s temperature every few minutes, and this data may be carefully retrieved and evaluated when the truck returns to the depot. An attempt is made to identify and resolve any issues that arise if test results are found to be undesirable (for example, if the temperature is too high). As a result, essential business procedures connected to food transportation and handling may be re-examined and improved. A future RFID tag may be able to sense temperature changes and provide signals that indicate that the production of RFID values is progressing, as RFID technology continues to advance.

RFID technology and social media marketing software work together to address the company’s problems in monitoring consumers, boosting brand awareness, and enhancing customer relationship management. Using a network of values, students learn the value of creativity since it has been demonstrated to work.

A person and we define a value network and examine the sort of value the system provides for various network members in a changing environment connected with new technologies. RFID-enabled social media marketing is an intriguing platform for value analysis because it integrates RFID technology with social media marketing, both of which are relatively new areas of research. RFID technology is appealing to marketers because of its ability to capture real-time consumer data. RFID’s marketing potential is well-known, but its real-world applications are still a long way off.

RFID-enabled social media marketing is very vulnerable because of the dynamic nature and participatory nature of social media marketing files. In other words, value creation depends greatly on both the system and the cooperation of software vendors and the value that is delivered to the end customer. Because I believe that not all organizations are fit for RFID, it’s also important to consider if RFID can be used for value creation by all workers.

Social media has immense marketing potential in the absence of things like RFID technology. As the number of social media users continues to rise, so does its promise to connect with consumers. Blogs, discussion boards, chat rooms, product or service rating websites, as well as social networking sites, are all examples of social media.

REFERENCE: 2015_Book_ElectronicCommerce.pdf (ukh.ac.id)  (Book)