Prospective Careers

Here are some potential careers for Global Business Marketing graduates can be one of the followings:

Branding & Marketing Strategy

• CMO – Chief Marketing Officer
• Brand Manager
• Product Manager
• Marketing Communications Manager
• Shopper Marketing Manager

Digital & Analytics

• Digital Marketing Manager
• Performance Marketing Manager (Growth Marketing Manager)
• SEO/SEM Specialist
• CRM Manager / Marketing Automation Specialist
• E-commerce Marketing Manager
• Marketing Data & Intelligence Analyst
• Social Media Manager
• Content Marketing Manager / Content Strategist
• Paid Media Specialist / Digital Advertising Specialist
• Customer Experience (CX) Designer / UX Researcher

Research & Insights

• Consumer Insights Analyst / Market Research Analyst
• Customer Journey and Experience Analyst
• Behavioral Research Analyst

Global & Agency Roles

• International Business Development Manager
• Trade Marketing Executive/Manager
• Marketing Consultant
• Account Executive / Account Manager (Agency)
• Media Planner / Media Buyer
• Strategy Consultant (Marketing & Brand)