Product leaders oversee product strategy, innovation, and market fit. These roles are especially prominent in technology and digital platform companies such as Meta, where product decisions shape entire ecosystems.

Graduates begin as Product Marketing Executives, supporting launches, positioning, and market analysis. They learn how customer needs, technology, and business strategy intersect. With experience, they move into leadership roles that define product direction.

This pathway fits your curriculum because product thinking is explicitly taught. Design Thinking builds problem discovery skills. Start-up and Product Launching focuses on validation and go-to-market. User Experience Research ensures customer alignment. Digital Business Model and Entrepreneurship support innovation-led growth.