Welcome to

DIGITAL BUSINESS

Location Available in 1 Campus
  • BINUS @JWC Senayan
Length of Study 4 Years
Academic Title S.Bns
AACSB
As the world’s largest business education alliance, AACSB International (AACSB) connects educators, students, and business to achieve a common goal: to create the next generation of great leaders. Founded in 1916, AACSB is the longest-serving global accrediting body for business schools, and the largest business education network connecting students, educators, and businesses worldwide. AACSB International (AACSB) announces that BINUS Business School at Bina Nusantara University has earned accreditation.
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AACSB
BINUS' SUSTAINABLE DEVELOPMENT GOALS
Fostering and Empowering through global community development and sustainable innovation.

WHY DIGITAL BUSINESS

The Digital Business program combines Business, Information Systems, and Finance to prepare learners for the fast-changing digital economy. It equips them with the skills to use technology to improve business performance, create new opportunities, and build digital ecosystems. Supported by the Digital Business Learning Pathway, the program guides learners from foundational courses in the early semesters to a hands-on capstone project and advanced enhancement courses, ensuring steady growth in both competence and confidence. Graduates will be able to analyze data, use digital tools effectively, communicate and collaborate in secure online environments, and explore careers in digital marketing, e-commerce, and finance, or even launch their own ventures. Have a look at our complete curriculum to see how the program can shape your future.

LECTURER

OUR 3 PILLARS

The Digital Business program is built upon three core pillars — Business, Information Systems, and Finance — that together provide a strong and balanced foundation for understanding how technology drives modern organizations. These pillars equip students with the knowledge and skills to analyze data, design digital solutions, and make informed financial decisions, preparing them to create value and lead in today’s technology-driven economy
Business
In the business pillar, students build a strong foundation in management, marketing, entrepreneurship, and strategy. Courses such as Design Thinking, Digital Marketing, and Sustainable Business Models help students understand how to create value, manage organizations, and innovate in today’s digital economy.
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Information Systems
The information systems pillar focuses on how technology drives business transformation. Students learn about database systems, data analytics, big data, user experience design, artificial intelligence, and digital operations. This pillar equips them to analyze information, design solutions, and apply digital tools that improve decision-making and business performance.
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Finance
The finance pillar prepares students to navigate the financial side of digital business. Topics include accounting for digital business, digital banking, financial management, and fintech. Through this pillar, students gain the skills to manage resources, understand financial data, and explore innovative financial technologies that are reshaping industries.
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NEWS

  • Guest Lecture Recap: SeaBank’s Digital Transformation Journey with Junedy Liu

  • Digital Business Learning Pathway

  • International Lecture Week 2025 Concludes: Shaping Future-Ready Leaders in the Age of AI

EVENT

     

 

     

 

     

 

KNOWLEDGE HUB

  • When Technology Fails: What the UK Post Office Scandal Teaches Us About Digital Responsibility

    In one of the most shocking cases of technology-led injustice, hundreds of sub-postmasters in the United Kingdom were wrongly accused of fraud because of errors in an accounting system called Horizon. For years, the Post Office relied on the system’s data to prosecute branch operators, claiming financial shortfalls were caused by theft or dishonesty. In […]
    When Technology Fails: What the UK Post Office Scandal Teaches Us About Digital Responsibility
  • Corporate Digital Responsibility and Ethics

    As businesses become more digital, their responsibilities are no longer limited to traditional concerns such as financial transparency or environmental impact. They must also consider how their use of digital technologies affects customers, employees, and society at large. This has given rise to the concept of corporate digital responsibility, which extends corporate social responsibility into […]
    Corporate Digital Responsibility and Ethics
  • Dark Factories in China and Their Relevance to Digital Business

    In recent years, China has become a global leader in adopting advanced manufacturing technologies, and one of the most striking developments is the rise of so-called dark factories. A dark factory is a fully automated production facility where machines and robots operate with little or no human presence. These factories can literally function in the […]
    Dark Factories in China and Their Relevance to Digital Business