{"id":583,"date":"2017-07-07T13:41:01","date_gmt":"2017-07-07T06:41:01","guid":{"rendered":"http:\/\/bbs.binus.ac.id\/management\/?p=583"},"modified":"2018-01-04T13:43:52","modified_gmt":"2018-01-04T06:43:52","slug":"disruption-innovation","status":"publish","type":"post","link":"https:\/\/bbs.binus.ac.id\/management\/2017\/07\/disruption-innovation\/","title":{"rendered":"Disruption Innovation"},"content":{"rendered":"<p style=\"text-align: justify\">The idea: \u201cDisruption\u201d describes a process whereby a smaller company with fewer resources is able to successfully challenge established incumbent businesses. Specifically, as incumbents focus on improving their products and services for their most demanding (and usually most profitable) customers, they exceed the needs of some segments and ignore the needs of others. Entrants that prove disruptive begin by successfully targeting those overlooked segments, gaining a foothold by delivering more-suitable functionality\u2014frequently at a lower price. Incumbents, chasing higher profitability in more-demanding segments, tend not to respond vigorously. Entrants then move upmarket, delivering the performance that incumbents\u2019 mainstream customers require, while preserving the advantages that drove their early success. When mainstream customers start adopting the entrants\u2019 offerings in volume, disruption has occurred.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-584\" src=\"http:\/\/bbs.binus.ac.id\/management\/wp-content\/uploads\/sites\/5\/2018\/01\/R1512B_BIG_MODEL-640x552.png\" alt=\"\" width=\"581\" height=\"501\" srcset=\"https:\/\/bbs.binus.ac.id\/management\/wp-content\/uploads\/sites\/5\/2018\/01\/R1512B_BIG_MODEL-640x552.png 640w, https:\/\/bbs.binus.ac.id\/management\/wp-content\/uploads\/sites\/5\/2018\/01\/R1512B_BIG_MODEL.png 960w\" sizes=\"auto, (max-width: 581px) 100vw, 581px\" \/><\/p>\n<p>source:<\/p>\n<p>https:\/\/hbr.org\/2015\/12\/what-is-disruptive-innovation<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The idea: \u201cDisruption\u201d describes a process whereby a smaller company with fewer resources is able to successfully challenge established incumbent businesses. Specifically, as incumbents focus on improving their products and services for their most demanding (and usually most profitable) customers, they exceed the needs of some segments and ignore the needs of others. Entrants that [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[7,12,10,9,22,11,8,35],"class_list":["post-583","post","type-post","status-publish","format-standard","hentry","category-article","tag-bbs","tag-digital","tag-e-business","tag-e-commerce","tag-ebusiness","tag-internet","tag-management","tag-technology"],"_links":{"self":[{"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/posts\/583","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/comments?post=583"}],"version-history":[{"count":1,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/posts\/583\/revisions"}],"predecessor-version":[{"id":585,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/posts\/583\/revisions\/585"}],"wp:attachment":[{"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/media?parent=583"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/categories?post=583"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/tags?post=583"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}