{"id":4073,"date":"2021-12-20T01:17:16","date_gmt":"2021-12-19T18:17:16","guid":{"rendered":"http:\/\/bbs.binus.ac.id\/management\/?p=4073"},"modified":"2021-12-20T01:17:16","modified_gmt":"2021-12-19T18:17:16","slug":"stages-in-e-commerce-analysis-and-design-based-on-rayport-and-jaworski","status":"publish","type":"post","link":"https:\/\/bbs.binus.ac.id\/management\/2021\/12\/stages-in-e-commerce-analysis-and-design-based-on-rayport-and-jaworski\/","title":{"rendered":"Stages in\u00a0 e-commerce\u00a0 analysis\u00a0 and\u00a0 design based on Rayport and Jaworski"},"content":{"rendered":"<p>GabrielaClara, \u00a02301865975<\/p>\n<p>Stages in\u00a0 e-commerce\u00a0 analysis\u00a0 and\u00a0 design based on <strong>Rayport and Jaworski<\/strong><\/p>\n<p>According to Rayport and Jaworski (2003) the stages in the analysis and design of e-commerce have six stages used, namely:<\/p>\n<ol>\n<li>Market opportunity analysis has the goal in\u00a0 conducting an analysis of market\u00a0 opportunities, namely\u00a0 to\u00a0 estimate\u00a0 and\u00a0 identify the interconnectedness\u00a0 of\u00a0 existing\u00a0\u00a0 \u00a0 But\u00a0 in\u00a0 market opportunity analysis\u00a0 has\u00a0 several\u00a0 stages,\u00a0 namely:<\/li>\n<\/ol>\n<ul>\n<li>Identify unmet and\/or underserved customers Where\u00a0 in\u00a0 this\u00a0\u00a0\u00a0\u00a0 stage\u00a0 identifying\u00a0\u00a0\u00a0 unmet needs\u00a0\u00a0\u00a0 with the system\u00a0 that is running\u00a0 or\u00a0\u00a0\u00a0 running.<\/li>\n<li>Identify the most important customers that the company will\u00a0 \u00a0 Where\u00a0 in\u00a0 this\u00a0 method\u00a0 identifies\u00a0\u00a0 potential\u00a0 consumers\u00a0 and\u00a0 is focused in targeted \u00a0\u00a0offerings.<\/li>\n<li>Fortunate assets relative to\u00a0\u00a0\u00a0 Where\u00a0 in\u00a0 this\u00a0 stage\u00a0 aims\u00a0 to\u00a0 seek\u00a0 profit\u00a0 and\u00a0 compete\u00a0 from\u00a0 consumer\u00a0 value\u00a0 and\u00a0 create\u00a0 something\u00a0 interesting.<\/li>\n<\/ul>\n<ol start=\"2\">\n<li>Business models have an online business \u00a0model \u00a0in \u00a04 communities, \u00a0namely:<\/li>\n<\/ol>\n<ul>\n<li>\u00e0 Value clusters where companies \u00a0can\u00a0 compete\u00a0 with other companies when they are\u00a0 offline<\/li>\n<li>A surviving\u00a0\u00a0 resource system<\/li>\n<li>Revenue model<\/li>\n<li>Online business model<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ol start=\"3\">\n<li>Customer interface has 7 elements \u00a0that are \u00a0important \u00a0to \u00a0use, \u00a0namely:<\/li>\n<\/ol>\n<ul>\n<li>Context<\/li>\n<li>Content<\/li>\n<li>Community<\/li>\n<li>Customization<\/li>\n<li>Communication<\/li>\n<li>Connection<\/li>\n<li>Commerce<\/li>\n<\/ul>\n<ol start=\"4\">\n<li>Market communications and branding have 4 categories \u00a0in marketing strategies, \u00a0namely:<\/li>\n<\/ol>\n<ul>\n<li>General online communication<\/li>\n<li>Communication in personal online<\/li>\n<li>Traditional mass marketing<\/li>\n<li>Direct \u00a0communication<\/li>\n<\/ul>\n<ol start=\"5\">\n<li>Implementation<\/li>\n<\/ol>\n<p>In order for the company\u00a0\u00a0\u00a0 to run\u00a0 smoothly,\u00a0\u00a0\u00a0 it\u00a0 requires\u00a0 resources,\u00a0\u00a0\u00a0 namely:<\/p>\n<ul>\n<li>Human resources<\/li>\n<li>Process<\/li>\n<li>Structure in the organization<\/li>\n<li>System<\/li>\n<li>Culture<\/li>\n<li>Leaders and partners<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ol start=\"6\">\n<li>Metric<\/li>\n<\/ol>\n<p>In this \u00a0stage \u00a0has the \u00a0implementation of the dashboard, \u00a0namely:<\/p>\n<ul>\n<li>Describe in business strategy<\/li>\n<li>Explain the strategy<\/li>\n<li>Select a metric<\/li>\n<li>Determine the initial indication\u00a0 of\u00a0 the selected metric<\/li>\n<li>Calculate levels in performance targets<\/li>\n<\/ul>\n<p>Reference:<\/p>\n<p><a href=\"http:\/\/jurnal.wima.ac.id\/index.php\/KAMMA\/article\/view\/312\/285\">http:\/\/jurnal.wima.ac.id\/index.php\/KAMMA\/article\/view\/312\/285<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>GabrielaClara, \u00a02301865975 Stages in\u00a0 e-commerce\u00a0 analysis\u00a0 and\u00a0 design based on Rayport and Jaworski According to Rayport and Jaworski (2003) the stages in the analysis and design of e-commerce have six stages used, namely: Market opportunity analysis has the goal in\u00a0 conducting an analysis of market\u00a0 opportunities, namely\u00a0 to\u00a0 estimate\u00a0 and\u00a0 identify the interconnectedness\u00a0 of\u00a0 existing\u00a0\u00a0 [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-4073","post","type-post","status-publish","format-standard","hentry","category-article"],"_links":{"self":[{"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/posts\/4073","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/comments?post=4073"}],"version-history":[{"count":1,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/posts\/4073\/revisions"}],"predecessor-version":[{"id":4074,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/posts\/4073\/revisions\/4074"}],"wp:attachment":[{"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/media?parent=4073"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/categories?post=4073"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/management\/wp-json\/wp\/v2\/tags?post=4073"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}