{"id":2057,"date":"2025-06-04T10:15:44","date_gmt":"2025-06-04T03:15:44","guid":{"rendered":"https:\/\/bbs.binus.ac.id\/bbslab\/?p=2057"},"modified":"2025-06-26T12:05:18","modified_gmt":"2025-06-26T05:05:18","slug":"binus-team-wins-big-at-makarapreneur-national-business-plan-competition-2025","status":"publish","type":"post","link":"https:\/\/bbs.binus.ac.id\/bbslab\/2025\/06\/binus-team-wins-big-at-makarapreneur-national-business-plan-competition-2025\/","title":{"rendered":"BINUS Team Wins Big at MAKARAPRENEUR National Business Plan Competition 2025"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2058\" src=\"http:\/\/bbs.binus.ac.id\/bbslab\/wp-content\/uploads\/sites\/16\/2025\/06\/May-MAKAPRENEUR-BC.png\" alt=\"\" width=\"5184\" height=\"2592\" \/><\/p>\n<p>What a moment for BINUS University! <strong>Team Hydrolux<\/strong> just took home <strong>1st place<\/strong> and the <strong>Best Presentation Award<\/strong> at the <strong>MAKARAPRENEUR National Business Plan Competition 2025<\/strong>, hosted by HIPMI Universitas Indonesia. Competing with teams from all over the country, they stood out with a business idea that\u2019s smart, meaningful, and deeply relevant.<\/p>\n<p>Their product, <strong>Hydrolux<\/strong>, is a simple but powerful solution: a <strong>portable light powered by seawater or even urine<\/strong>, designed for people in remote areas with little or no access to electricity.<\/p>\n<p>It\u2019s especially made for:<\/p>\n<ul>\n<li><strong>Fishermen<\/strong> who still rely on expensive kerosene lamps<\/li>\n<li><strong>Disaster survivors<\/strong> who need emergency lighting<\/li>\n<li><strong>Adventurers and backpackers<\/strong> looking for eco-friendly gear<\/li>\n<\/ul>\n<p>Hydrolux can shine for <strong>up to 45 days<\/strong> without batteries or electricity. Just add water \u2014 literally. The team brought real numbers and a strong plan:<\/p>\n<ul>\n<li><strong>Target market in Year 1<\/strong>: 66,500 people<\/li>\n<li><strong>Product price<\/strong>: Rp 84,000 (Essential Kit) &amp; Rp 124,000 (Pro Kit)<\/li>\n<li><strong>Estimated 5-year revenue<\/strong>: up to <strong>Rp 3.92 billion<\/strong><\/li>\n<li><strong>Break-even point<\/strong>: Year 4<\/li>\n<li><strong>Net profit margin<\/strong>: 16.67%<\/li>\n<\/ul>\n<p>They\u2019re also planning to sell Hydrolux through e-commerce platforms like Shopee and Tokopedia, outdoor stores like Eiger and Decathlon, and partnerships with NGOs working in disaster response and rural development.<\/p>\n<p>What makes Hydrolux so special is its heart. It\u2019s not just a product \u2014 it\u2019s a lifeline for people who need light but don\u2019t have easy access to power. It\u2019s sustainable, affordable, and life-changing.<\/p>\n<p>To <strong>Daniella, Dewati, and Anastasya<\/strong> \u2014 thank you for using your creativity to build something that matters. Your hard work, passion, and teamwork lit up more than just the judges\u2019 panel.<\/p>\n<p><strong>Congratulations, Team Hydrolux! You\u2019re helping light up Indonesia \u2014 one idea at a time.<\/strong><\/p>\n<p><strong>Team Members:<\/strong><\/p>\n<ul>\n<li>Daniella Tjung (Management Master Track)<\/li>\n<li>Dewati Salma Syahtri (Accounting Technology)<\/li>\n<li>Anastasya Grace Finn Manao (Business Creation \u2013 Alam Sutera)<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>What a moment for BINUS University! Team Hydrolux just took home 1st place and the Best Presentation Award at the MAKARAPRENEUR National Business Plan Competition 2025, hosted by HIPMI Universitas Indonesia. Competing with teams from all over the country, they stood out with a business idea that\u2019s smart, meaningful, and deeply relevant. Their product, Hydrolux, [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":2058,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[75,2],"tags":[],"class_list":["post-2057","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-achievement","category-articles"],"_links":{"self":[{"href":"https:\/\/bbs.binus.ac.id\/bbslab\/wp-json\/wp\/v2\/posts\/2057","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bbs.binus.ac.id\/bbslab\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bbs.binus.ac.id\/bbslab\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/bbslab\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/bbslab\/wp-json\/wp\/v2\/comments?post=2057"}],"version-history":[{"count":1,"href":"https:\/\/bbs.binus.ac.id\/bbslab\/wp-json\/wp\/v2\/posts\/2057\/revisions"}],"predecessor-version":[{"id":2059,"href":"https:\/\/bbs.binus.ac.id\/bbslab\/wp-json\/wp\/v2\/posts\/2057\/revisions\/2059"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/bbslab\/wp-json\/wp\/v2\/media\/2058"}],"wp:attachment":[{"href":"https:\/\/bbs.binus.ac.id\/bbslab\/wp-json\/wp\/v2\/media?parent=2057"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/bbslab\/wp-json\/wp\/v2\/categories?post=2057"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bbs.binus.ac.id\/bbslab\/wp-json\/wp\/v2\/tags?post=2057"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}