We’re proud to announce another outstanding milestone from BINUS University—Team Moris has successfully secured 2nd Place at the Active Business Plan Competition 2025, following their previous championship achievement. This time, they returned with even stronger execution, sharper strategy, and deeper market validation for their climate-tech innovation: Hutan Kita.

Instead of simply refining their earlier concept, Team Moris elevated it into a practical, scalable, and investor-ready business model tailored for Indonesia’s urgent environmental needs. The problem they addressed remains one of the country’s greatest ecological challenges: rapid deforestation, insufficient reforestation efforts, and the persistent gap between environmental awareness and real action.

Their proposed solution, Hutan Kita, is a digital-first reforestation ecosystem that enables individuals, communities, and partners to plant trees, track environmental impact, and build long-term sustainable habits—all through an integrated platform.

🌳 Key Features Presented at Active Business Plan Competition 2025

🌿 KitaTrack – IoT & AI-Based Environmental Monitoring
Real-time sensors tracking CO₂, NO₂, soil nutrients, and tree growth with APDO-EIF algorithm accuracy up to 98.9%.

🧮 KitaCek – Personalized Carbon Footprint Calculator
Automatically measures user carbon emissions and recommends tailored tree-planting actions.

🌱 #AksiHutanKita – Personal Tree Contribution System
Users can choose species, planting sites, name their trees, and receive certified impact reports.

🤝 KeluargaHutan – Partner & Community Empowerment Network
A collaborative model involving farmers, local communities, and environmental organizations.

🏞 HutanConnect Trip – Immersive Edutrip Program
On-ground experiences combining tree planting, local interaction, and sustainability education.

🎮 HutanPoints – Gamified Ecosystem for Climate Action
Achievements, streaks, and leaderboards to encourage consistent engagement.

📊 Why Hutan Kita Matters: Data-Driven Insights Presented

  • Indonesia lost 55 hectares of forest in 2024
  • Reforestation currently covers only 3–5% of deforestation rates
  • Over 6 million tons of CO₂ absorption capacity lost annually
  • 60% of Indonesians participate in volunteerism—yet digital action remains low
  • 19+ million tech-savvy farmers represent a high-impact adoption market

🌱 Projected Impact Delivered in Their Business Plan

  • 16,842 trees planted in the first year
  • 4,700+ tons of CO₂ absorbed
  • 8,000+ active users
  • 170+ empowered community partners
  • Rp 4 billion projected revenue in Year 1

By transforming climate concern into measurable environmental action, Team Moris showcased how technology, social empowerment, and data-driven decision-making can converge to support Indonesia’s Net Zero Emission 2060 vision.

Their structured analysis, strong business model, and polished pitch earned them the 2nd Place Award at the Active Business Plan Competition 2025—an impressive achievement demonstrating continuous growth and resilience in competitive innovation.

Congratulations, Team Moris!

Your commitment, creativity, and purpose-driven vision continue to inspire sustainable innovation.

Team Members:
• Hendika Bagas – Business Creation
• Nabil Adhi – Business Creation
• Aveline Clarista – Business Creation

Coach: Arindia Okta Melati, S.Sos