People Innovation Excellence

Design Driven Entrepreneurship at Binus Business School

DesignDrivenEntrepreneurshipStarting September 2016, I will be lecturing & facilitating Design Driven Entrepreneurship at Bina Nusantara University – International Program.

Design Driven Entrepreneurship is new innovative course program by Binus Business School and attended by international undergraduate students coming from different faculties and programs: Computing science, information system, business, hospitality, fashion, design, and communication.

The course applies design thinking method by project based. By the end of the course, the groups of students built their own startups.

It’s fun, coz the students are free to apply cross collaboration skills and knowledge.

And students are free to go for field immersion to iterate their project. Class room portion only 25%, the rest of the time they are forced to go to market, zoo, office buildings, library, cafes, restaurants, etc

Source:
http://www.designthinking.id/2016/09/08/design-driven-entrepreneurship-at-binus-business-school/


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