People Innovation Excellence

Binus Business School Shares Curriculum Trend of Business Schools at Indonesia Business School Summit

Ritz Carlton, Jakarta – Binus Business School (BBS) participated in Indonesia Business School Summit which was first held in Indonesia on 10-11 May 2016 at Ritz Carlton Kuningan Jakarta. During this high level conference, the Executive Dean of Binus Business School, Firdaus A. Alamsjah, became a speaker for the discussion “Curriculum Trend and Model of Business Schools”. Firdaus said that this forum is a good initiative for sharing best practice for business schools.

“For starter, this is a good initiative. We can also learn how to develop curriculum from other business schools, such as NTU and IPB,” said Firdaus during the third session of Indonesia Business School Summit, Tuesday (10/5). In accordance with the topic of the conference, “Improving Quality of Business Graduates Toward Qualified HR”, Firdaus also expressed that Binus Business School is eager to keep improving the quality of their graduates by learning best practice from other business schools.

Curriculum Trend of Binus Business School

 According to Firdaus, the curriculum of BBS is implemented and adjusted with their vision, “Global-Innovative-Relevant”. Further, it used as the parameter of the quality of their graduates through program objective which determine graduate competencies and course intended learning outcomes, as well as learning process and grading. Curriculum trend at BBS is also affected by global business development. The first curriculum trend is shifting from discussion of business case studies to studies of current business cases. “Currently, there is a change of trend in study of business case from old to current case. From case study to living case study. The rapid change of business environment lately has forced students of business schools to discuss the latest business case,” explains Firdaus A. Alamsjah.

The second curriculum trend is from face-to-face learning to hybrid learning for Generation Y. The increasing number of Generation Y attending business schools has made schools adapt their learning pattern with the character of Generation Y. This means learning process doesn’t rely solely on face-to-face learning, but also involves technology. The third trend is from knowledge retailer to knowledge producer. This change is implemented to improve local context from business teaching materials.

During the third session of the conference, Firdaus shared material along with two other speakers, the Director of Master of Business of Institut Pertanian Bogor, Arief Daryanto, and Dean of Nanyang Business School NTU. They shares about best practice in developing curriculum at their own schools. Indonesia Business School Summit was held for two days; Three seminars took place on the first day  – “Prospect and Management Challenges in Improving Quality of Business School for Business Leaders in Indonesia”, “Gap of HR Needs in Company with The Graduate of Business School in Indonesia”, and “Trend & Curriculum Model of Business School”. On the second day, there were three seminars – “Effective Learning Strategy”, “Education Management: Challenge and Strategy for Effective Management”, and “Marketing Strategy and Branding for Business School”.


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